
Awards
Best brand strategy
Industry
Streetwear
Services
Brand strategy
Country
United States
About the project
Violator is a new streetwear label that needed a name, a voice and an identity with real attitude.
We led the brand from positioning workshops to launch, creating a name, a bold visual identity and a tone of voice that speaks directly to its community.
Work done
Brand positioning
Naming
Visual identity
Tone of voice
Launch campaign






